Client-Joshua Tree

Joshua Tree is a Pennsylvania-based home services business that started in the tree care and maintenance space. At start-up, owner Joshua Malik, turned to Kelly Cassidy-Vanek and Cassidy Communications, Inc. to undertake business branding and creative marketing efforts. Today, known as Joshua Tree Experts, the company provides customers with a three-in-one service — tree maintenance, lawn care, and pest control. The has experienced dramatic growth in revenue topping $4.5M annually.

Now Joshua Tree is spreading its branches across the country through Joshua Tree Experts franchises. As the outdoor home maintenance segment booms following the COVID-19 pandemic, “Joshua Tree Experts is well-positioned to continue its upward trajectory and establish itself as a multi-faceted leader in the industry.” (More about Joshua Tree Experts franchise expansion)

Joshua Tree Brand Identity

Sales Collateral

Vehicles

See Joshua Tree mobile branding in action. Check out their broadcast commercials.
Commercial 1 Commercial 2